Stone Island LA Retailer And Reflective Pixel Jacket
We take a look on the Stone Island Pixel Reflective jacket following the opening of their Los Angeles retailer. Occupying a space over three,000 sq. ft in size, the new retailer is now host to numerous items from the Italian menswear brand’s Spring/Summer season assortment. Together with the store’s specifically selected curated assortment, Stone Island showcases their Reflective Research ‘992-‘015 exhibition.
The L.A. primarily based exhibit follows on from its previous residence in Milan and New York last year. Commenting on the exhibition, Carlo Rivetti mentioned: “With this venture I’m not likely fascinated about promoting clothes, but the objective is telling the story the corporate and rising the brand awareness among individuals in the United States.”
The brand’s exploration of reflective expertise has solely served to bolster their status for pioneering and always evolving the technicality behind their garments. Displaying a big selection of present and archived items, the exhibition focuses on Stone Island’s experimentation with textiles, categorising the collection into relevant sections. Mesh reflective, antique reflective, liquid reflective and even reflective knitwear.
Stone Island’s first ever experimentation with garment-dyeing on reflective fabrics. Nylon Steel, the brand’s landmark iridescent fabric, is printed with a resin-primarily based substance encapsulating 1000’s of glass microspheres. The garment-dyeing process lends extraordinary colours to the textile base, while the completed Pixel Reflective print offers strong reflective properties, even within the weakest stone island dyed shirt jacket light.