The place To find The UK’s Best Vintage Stone Island
Stone Island is within the midst of a renaissance. With a Drake endorsement and its adoption by the streetwear scene en masse delivering the Italian brand to an entire new audience. Earlier than this, though, Stone Island was more usually known for its association with specific subcultures — specifically the ‘Casuals’ and the ‘Paninaro’ movement in Italy. For a couple of era the clothes made by brands like Stone Island and C.P. Company, Massimo Osti‘s other most well-known endeavor, hold a particular cultural significance — an emotion notably robust with vintage items that throwback to Stone Island’s heyday, and a time when younger folks all over Europe bonded over football and Italian jackets.
Since its founding, London’s Too Hot Restricted has become identified because the UK’s number one stockist of vintage and retro Stone Island, stocking a wide range of iconic items from the brand alongside one-off classic from the likes of C.P. Company, Armani and Moncler that it describes as “iconic cultural artifacts.” Now, Too Hot Limited has introduced a pop-up at Harvey Nichols in London, putting a few of its best ’80s vintage pieces in a bricks and mortar location for the first time. We caught up with Too Hot’s founder, Ollie Evans, to talk in regards to the pop-up, how he bought into Stone Island, and why he loves the model so much.
Why did you decide to begin Too Sizzling Limited
I began Too Hot while working as a music video director. During my downtime between jobs I would purchase and sell vintage Stone Island jackets and very quickly grew to become hooked on it. Fairly soon I began to turn down video jobs, converted my entrance room into a makeshift photograph studio and launched the Too Hot webpage.
What’s it about Stone Island and C.P. Firm that you like a lot
It’s always about design and cultural significance; I’m fascinated by the appropriation of designer clothing by subcultures. My dad was an original mod in the ’60s and he all the time instilled in me the importance clothes and elegance. All of the brands I supply for Too Hot have very sturdy visions behind them and at their core are very idiosyncratic personalities who introduced them to life. For instance Massimo Osti who introduced us Stone Island and C.P. Firm. He went to the furthest lengths to provide clothes that pushed the boundaries of garment know-how basing plenty of his research on navy wear that was designed purely for function with no expense spared. His work is like artwork, it’s so innovative and uncompromised. Its attraction may be very particular.
What do you search for in a bit you wish to sell
With this collection we’re launching in Harvey Nichols the whole lot is in reference to the Italian youth tradition of the ’80s Paninaro, their look was a daring and vivid mix of classic ’50s American teen cool and the latest European designer sportswear. The Paninari were the primary subculture that adopted Stone Island as a brand inflicting it to have nice success right from the start. Their style could be very related for the time being so it appeared right to honor this motion and the roots of European streetwear. We’ve worked long and laborious to supply the most unique, exclusive and sought-after pieces from that period, we’ve bought a considerable amount of authentic Osti designed Stone Island and C.P. items alongside Moncler, Iceberg, Greatest Company, Armani and plenty of extra. It’s a range you won’t be in a position to select up wherever else on the earth.
How do you source your inventory
High secret places around the globe.
How did your Harvey Nichols pop-up come about
The Harvey Nichols pop-up got here out of an unexpected Instagram DM just before Xmas last year. Benn McGregor, their senior menswear purchaser got in touch on his non-public account and requested if we wanted to do an in-store pop-up with them. It appeared like an unimaginable alternative and one I couldn’t flip down. Harvey Nichols has always had a firm place in my heart from journeys there as a kid rising up, it was the place to go within the ’90s so it was an enormous privilege to be asked to take our brand in.
You’re launching a zine to go alongside the pop-up, what’s the concept behind that
The zine we’re launching we’ve put together with our good associates at Legislation Journal who produce the most stunning publication within the UK, it’s an essential read. Once we first spoke about collaborating on this they advised we go to Italy to put a shoot collectively for a zine. It appeared the logical step to take all of the clothes back to the mom land and create something actually visually thrilling. We selected Sorrento because it’s the gateway to the Amalfi Coast and has a traditional luxury really feel that I thought would really swimsuit the aesthetic. We’ve put together a excessive-finish collection of very sought-after pieces and wished the shoot to reflect that. The zine itself is in reference to raso floccato stone island Paninaro journal and Wild Boys which were two comedian/zines that documented the culture and included some unbelievable road fashion images of children in ’80s Italy sporting all these amazing clothes.
Why do manufacturers like Stone Island and C.P. Firm have a particular significance
I feel the appeal of manufacturers like Stone Island and C.P. Company comes right down to their authenticity. Each operate on the ideas on which they had been based by Massimo Osti; they both search for constant innovation and haven’t relied on heritage. Their enchantment may be very real, they transcend style as they’re constantly trying to push the boundaries of what is feasible relatively than working from tendencies. That robust design ingredient really resonates with individuals and especially guys. When you may say your jacket modifications shade in heat or is reflective or made out of metal it offers you a way that what your wearing has been really thought about. It’s these features which have appealed to very explicit subcultures and markets over the years whether that be informal, grime, streetwear or any of the others that have adopted them.
What do you consider Stone Island’s new reputation
I feel it’s great that Stone Island is so in style once more, it went by a patch the place it was very niche for plenty of years so it’s great to see it again in favor again. I believe it’s fascinating that regardless that it now has a brand new viewers, there are sturdy similarities with these who have at all times bought it. It appears to appeal for a similar causes that it all the time had and its audience remains to be made up of people who are within the know about what they are carrying. It’s very talked-about however not completely mainstream, it attracts a clientele who search it out.
What was the primary Stone Island piece you ever purchased
When I used to be a pupil I used to work in a shop referred to as Zee & Co in Bow, East London. It was there that I first turned taken with Stone Island as a brand, I always felt the quality and a focus to detail was way above anything else we used to stock and we stocked some unimaginable stuff but it was Stone Island I really lusted after there. Even with a discount I couldn’t afford to buy the jackets that I wanted again then. Years later the craving hadn’t worn off so I bought a vintage piece from the era I used to work at Zee about five years in the past. It’s snowballed from there.
What’s your favorite ever piece of Stone Island
That’s a extremely troublesome one to say as there is a few stuff out there I’ve not got my hands on yet that I’d really love, however out of what I personal it’s a 1983 Tela Stella jacket; I purchased it really early on in doing Too Hot and it’s develop into a mascot of the corporate that hangs on the wall of our studio. It’s from Stone Island’s second ever season made from the fabric that founded the model, Tela Stella which is based on a military truck tarpaulin that is dyed totally different shades on each sides. Massimo Osti thought it was too rugged for C.P. Firm, his authentic model, so developed Stone Island to put it to use. This particular jacket also options the iconic Stone Island compass patch is on the physique reasonably than the sleeve. It’s a real rarity from the very starting of the model and something I hold pricey to my coronary heart.