My first contact with Stone Island was when I was 14 years outdated and that i went searching for a new summer time coat with my mom. I went in a store that offered Stone Island coats and that i tried one on.
My mother instructed me I should get it. She beloved it! After i had a glance within the mirror I knew this needs to be my new coat. I didn’t know the brand at the moment. After i had a have a look at the value tag I knew it could be a no go as a result of it was around 00,-.
But from that moment (my mom and) I knew I preferred that brand quite much, ha!
After i began seeing Stone Island patches more on the streets thought it didn’t suited the picture I had about Stone Island. Especially by movies like Green Avenue Hooligans the model received related to Hooligans. I all the time thought that particular subculture was attention-grabbing however I wasn’t actually into it. The association, largely lack of information, I had with the brand was a bit too robust to spent a lot money (which I didn’t have at that age) for a chunk.
Until 2010 I actually lost observe a little bit with the model till I used to be in a shop in Italy the place I purchased a sweater with the iconic compass on its sleeve. From that moment I started studying things concerning the model and bought more into it. I observed Stone Island had more stories to tell than solely producing good trying clothes.
Round 2016 I observed on Instagram that there were only curating accounts that were focusing on the hooligan/informal scene that comes with Stone Island. So at times you possibly can spot a SI X Supreme Anorak, but that was about it.
There wasn’t a “meltingpotishaccount that confirmed the diversity of the brand and who clearly credited the place the content material initially got here from. So that’s after i thought about starting my own account the place I might put up imagery that I preferred.